In this special episode we interview Robert Frank, economist and author of the new book Under the Influence: Putting Peer Pressure to Work. He talks about using social and economic theories to encourage more climate-conscious behavior, and proposes structures for carbon taxes that wouldn’t require painful sacrifices from anyone.
As he says in the interview, “every little bit helps, way more than you think.”
Thanks to Graham Tully for sound production.
As always, a final thanks to Jonathan Coulton for the use of his song “Mandelbrot Set” as our theme music.